Zoovu's AI Shopping Assistant Zoe Boosts Conversions for Global Brands
Zoovu, the leading AI-powered search and product discovery platform, has announced enhanced capabilities and increased availability of Zoe, its generative-AI shopping assistant. Zoe has been successfully deployed by nearly 50 global brands and retailers, including Microsoft, Bosch, and the Euronics group, driving significant improvements in buyer conversions.
Zoe stands out for its composability and modular nature, natively integrating into the entire shopping journey. It provides purchase decision confidence at every step, offering accurate answers, explanations, comparisons, and personalized guidance based on the shopper's intent and expertise. This approach has led to impressive results, with Microsoft reporting a 25% increase in add-to-cart rates when shoppers interact with Zoe.
Zoovu's AI-ready data approach ensures Zoe's accuracy and intelligence. It ingests, unifies, enriches, and structures product data from various sources, enabling Zoe to provide trustworthy answers across multiple channels. Zoe can be syndicated to retail partner sites and extended in-store to kiosks, ensuring consistent, expert guidance wherever shoppers buy.
Enterprise ecommerce teams can launch Zoe in as little as two weeks and expand to new use cases, categories, and markets without re-platforming. This flexibility has attracted companies like Lenovo, Philips, and Bosch, who have successfully implemented Zoe. Zoovu delivers over 20 million online engagements for brands each year, with conversions up to 10X higher than industry averages.
With its enhanced capabilities and increased availability, Zoe continues to set the standard for AI-powered shopping assistants. By providing accurate, personalized guidance, Zoe helps global brands and retailers boost conversions and drive breakthrough results. Zoovu, headquartered in Boston, is committed to unlocking the power of product and customer data to build exceptional ecommerce experiences.
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