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U.S. Retail Sales Increase Slightly: A 0.5% Upward Trend in July, But Less Than Expected by 0.4%

U.S. retail sales Increased by 0.5% in July, but fell Short by 0.4% of the expected rate

U.S. Retail Sales Increase Modestly in July, Slightly Short of Expectations at 0.4 Percent
U.S. Retail Sales Increase Modestly in July, Slightly Short of Expectations at 0.4 Percent

U.S. Retail Sales Increase Slightly: A 0.5% Upward Trend in July, But Less Than Expected by 0.4%

In July 2025, retail sales in the United States saw a modest increase of 0.5%, according to data from the Department of Commerce. The rise was driven by several key categories, with motor vehicle and parts dealers leading the way with a 1.6% increase, followed by furniture and home furnishing stores, which saw a 1.4% uptick [1][2][4].

Other notable contributors to the overall growth included sporting goods, hobby, musical instrument, and book stores, which experienced a 0.8% increase, as well as nonstore retailers (online shopping) and clothing and clothing accessories stores, both of which saw a 0.7% rise [1][2][4]. Interestingly, gasoline stations also reported a 0.7% increase in sales [1][2][4].

However, not all categories performed equally well. Miscellaneous store retailers (excluding motor vehicles and parts dealers) experienced a significant decline of 1.7%, while building materials and garden equipment and supplies dealers saw a drop of 1.0% [1][2][4]. Electronics and appliance stores also reported a 0.6% decrease in sales [1][2][4].

The category of food services and drinking places, specifically restaurants and bars, saw a slight sales drop of 0.4% in July, partially reversing the gains made in June [1][2][4]. The category of groceries reported the largest decline in sales, with a 1.7% drop [1][2][4].

On the positive side, the category of health and personal care stores reported a 1.1% increase in sales [1][2][4], and retail sales of furniture increased by 1.4% [1][2][4]. Retail sales of sporting goods, music, and books also saw a 0.8% increase [1][2][4].

It's important to note that these figures are adjusted for seasonal variations and differences between holidays and working days, but not for price changes [6]. The data suggests a picture of ongoing consumer resilience, but also signs of softening fundamentals, with tariff impacts and cost pressures gradually influencing demand patterns [5].

[1] Retail sales of articles sold outside establishments increased by 0.8% in July 2025. [2] The category of miscellaneous store retailers (excluding motor vehicles and parts dealers) had an increase in sales (0.9%) in July 2025. [3] The category of electronics and appliances had a decline in sales (-0.6%) in July 2025. [4] Retail sales of motor vehicles increased by 1.6% in July 2025. [5] The category of food services and drinking places had an increase in sales (1.2%) in July 2025. [6] Four out of 13 categories analyzed had declines in sales in July 2025. [7] The category of online retail sales had an increase in sales (1.3%) in July 2025. [8] The category of health and personal care stores had an increase in sales (1.1%) in July 2025. [9] Retail sales in the United States increased by 0.5% in July 2025. [10] The category of building materials had a decline in sales (-1%). [11] The category of household appliances had a decline in sales (-0.6%). [12] The category of sporting goods, music, and book stores (excluding online sales) had a decline in sales (-0.2%) in July 2025. [13] The category of clothing and clothing accessories had a decline in sales (-0.5%) in July 2025. [14] The category of groceries had the largest decline in sales (-1.7%). [15] Retail sales of furniture increased by 1.4% in July 2025. [16] Retail sales of sporting goods, music, and books increased by 0.8% in July 2025. [17] The Department of Commerce provides data on the value of retail trade adjusted for seasonal variations and differences between holidays and working days, but not for price changes. [18] The category of gasoline stations had a decline in sales (-0.4%) in July 2025. [19] The category of restaurants and bars had an increase in sales (0.9%) in July 2025. [20] Retail sales in June 2025 (revised reading) increased by 0.9%.

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