Sui Goes Big with 21Shares Partnership for Real-World Adoption
Institutional support secured by Sui as 21Shares collaborates in the $16 trillion competition in the real-world asset arena.
In a groundbreaking move, Sui Network has forged a strategic deal with global crypto ETP provider 21Shares. This partnership aims to create financial products and research that will supercharge the adoption of Sui's ecosystem, especially among institutional and retail investors.
The announcement, dropped during Sui's Basecamp conference, is a giant step forward as traditional financial institutions begin to embrace tokenized assets. Duncan Moir, the big cheese at 21Shares, praised Sui's network, calling it one of the most exciting blockchains in the industry.
This union positions Sui as 21Shares expands in the U.S., leveraging years of experience in digital asset exposure in Europe.
21Shares on a U.S. Rampage, Sui Along for the Ride
With this partnership, Sui is primed to make a splash. 21Shares, one of the largest crypto ETP providers globally, is set to drive broader institutional and retail access to Sui's ecosystem.
Why Institutions Love Sui
Sui, a brainchild of ex-Meta engineers, offers some key advantages that matter to institutions:
- Blazing Speed: Sui processes transactions simultaneously, providing unprecedented throughput.
- Dev-Friendly: Object-based programming and an intuitive architecture speed up app development and reduce friction.
- Gasless & Easy Login: zkLogin and gasless transactions bridge the gap between Web2 and Web3, making Sui more accessible to mainstream users.
Sui's tech edge makes it ideal for real-world asset tokenization--a market tipped to reach a whopping $16 trillion by 2030.
Already, Sui powers key initiatives:
- Ondo Finance is launching tokenized U.S. Treasuries on Sui.
- ATHEX Exchange is experimenting with on-chain fundraising via Sui infrastructure.
- The SuiPlay0X1 gaming console demonstrates Sui's flexibility across different sectors.
Institutional Thumbs-Up for Next-Gen Blockchain Finance
The 21Shares-Sui connection is about more than just a marketing ploy. It's a signal of the growing institutional faith in modular, scalable crypto infrastructure for serious financial use.
With stablecoin issuers, DeFi platforms, and asset tokenization projects all on the hunt for execution speed and finality guarantees, Sui's architecture is an appealing alternative to legacy blockchains, bogged down by congestion and hefty fees.
By teaming up with 21Shares - a firm managing over $2.5 billion in assets and famous for launching the world's first crypto ETP - Sui is staking its claim as a next-gen foundation for regulated, high-volume blockchain finance.
The Road Ahead
Although the specifics are still under wraps, this partnership is set to bring research, product launches, and strategic market entries. With 21Shares aiming deeper penetration into the competitive U.S. market, Sui stands to gain more visibility and credibility.
This partnership might also pave the way for more traditional financial institutions to ally with scalable blockchains that prioritize real-world usability over buzzword metrics.
[References]:1. How Sui Layer-1 Plans to Be the Next Generation Ethereum2. TVL Data3. ZK- rollup at Sui4. Sui Networks DeFi Reference Repository
- Sui Network's strategic collaboration with global crypto ETP provider 21Shares is geared towards creating financial products and research, aiming to propel the adoption of Sui's ecosystem amongst institutional and retail investors.
- With 21Shares, a leading global crypto ETP provider, poised to broaden institutional and retail access to Sui's ecosystem, Sui is poised to make a significant impact in the crypto and blockchain sector.
- Sui, backed by ex-Meta engineers, offers features that appeal to institutions such as blazing speed, developer-friendly architecture, gasless transactions, and ease of login, making it suitable for real-world asset tokenization, a market projected to reach $16 trillion by 2030.
- The 21Shares-Sui partnership is not just a marketing move; it signifies the growing institutional faith in modular, scalable crypto infrastructure for serious financial use, setting Sui apart from congested and high-fee legacy blockchains.
- By partnering with 21Shares, a firm managing over $2.5 billion in assets and known for launching the world's first crypto ETP, Sui is positioning itself as a next-gen foundation for regulated, high-volume blockchain finance, potentially drawing more traditional financial institutions towards scalable blockchains.