If you're feeling fed up with traditional recruitment methods, this is the content for you.
In today's competitive job market, companies are adopting innovative and creative approaches to find the most qualified candidates for their open positions. One such company, Minneapolis-based agency space150, is leading the way with its unique recruiting strategies.
Space150 utilised an AI-powered chatbot to screen potential internship applicants, streamlining the hiring process and reducing human bias. This approach, known as AI-powered talent acquisition, is becoming increasingly popular as it allows for efficient sourcing, résumé screening, and scheduling interviews [1][2][5].
The agency also leveraged recruitment events to connect with candidates in real-time. Hosting open houses allowed space150 to invite a large number of applicants to see their company space, mingle with employees, and participate in informal interviews and networking sessions. This strategy not only enhances employer branding but also attracts candidates aligned with the company's values [4].
To make their company stand out, space150 produced quirky and engaging videos to promote their internship positions. These videos, made with minimal production costs using an iPhone and actors, were shared on social media platforms to drive interest [6].
In addition to traditional recruitment methods, space150 used digital platforms such as Snapchat geofilters and Instagram stories to attract potential candidates [7]. They also encouraged employees to advertise job openings on their individual social media profiles, forging a personal connection with potential applicants [8].
Space150's innovative strategies paid off, with two of the people hired as interns last summer now working for the agency full-time. This success underscores the importance of these creative approaches in a highly competitive job market [9].
Companies, regardless of size, are competing more than ever to find the best candidates. To do so, they are adopting a variety of strategies, such as skills-based hiring, enhanced employer branding, and internal mobility focus [1][2][3][4][5].
For instance, skills-based hiring involves emphasising specific skills over degrees or years of experience, broadening the talent pool and improving candidate quality [3]. Companies are also using emerging technology like MightyRecruiter to find talent [8].
Advertising job openings through billboards or at high-visibility public areas can reach a wide audience, letting the entire world know that your company is hiring [10]. If the target candidates are likely to use public transportation, a bus wrap may be more effective [11].
Traffic can also be used to promote benefits like working from home or flexible schedules [12]. Companies can use 15-second commercials on social media or other channels to attract attention [13].
In some cases, "poaching" can be a strategy to recruit employees from other companies, but it's important to tread lightly [14]. However, inviting potential candidates from competitors to open houses can be a great opportunity [15].
Moreover, many companies have "About Us" pages on their websites that list team members' photos and bios, which can be used to find potential candidates [16]. In the future, blockchain may enhance security and transparency in HR processes, reducing errors and building candidate trust [1].
Lastly, tools like Hubstaff can help track the time and productivity of new employees, ensuring clear communication in the employer-employee relationship [17].
These strategies reflect a shift toward technology-driven, skills-focused, and candidate-experience-oriented recruitment in a tight labor market [1][2][3][4][5].
Hubstaff's tool can be useful for tracking the time and productivity of new employees, promoting clear communication in the employer-employee relationship [17]. It is also beneficial for companies to have a blog where they discuss industry-related topics, showcasing their expertise in finance and business [18]. By doing so, they may attract potential candidates who are interested in these areas and are searching for such content on platforms like Hubstaff's blog.
