High-end watches from Rolex and fashion items from Hermès and Louis Vuitton, among others, are recognized as savvy investments due to their durability and increasing market value
The luxury resale platform Nuuly has released a new report examining which items have held their price over time, and they have identified five specific luxury items as smart investments. According to the report, the Louis Vuitton Speedy Bag, Hermès Birkin 30, Rolex Datejust, Goyard Saint Louis, and Van Cleef & Arpels Alhambra Models are all classic luxury items that hold their value over time. The person who proposed the thesis that these five luxury goods are smart investments according to Nuuly data is Brad Thomas. The resale value of these classic luxury items has been observed to remain strong, even as some trendy luxury items have seen significant increases in resale value in recent years. This is not surprising, as 47 percent of buyers consider the resale value of clothing before making a purchase, according to a survey by the online secondhand shop ThredUp. The secondary market for luxury goods is bigger than ever, and one in three American luxury consumers has already bought or sold on a resale platform, according to the State of Luxury 2025 report by McKinsey. Duties leading to price increases in the luxury segment may cause the value of these specific luxury items to continue rising on the secondary market. For example, the Hermès Birkin 30, Rolex Datejust, Goyard Saint Louis, and Van Cleef & Arpels Alhambra Models are all items that have retained their value, despite price increases due to duties and other factors. Certain products, termed 'classics,' have value that 'stays strong' according to Nuuly's report. These classic luxury items are often timeless and versatile, making them desirable for buyers who are looking for a long-lasting investment. In addition to the five items identified by Nuuly, certain trendy luxury items, like the Tiffany & Co. Bone Cuff or the Row Margaux bag, have also seen significant increases in resale value in recent years. However, these items may not be as reliable as classics when it comes to holding their value over time. Overall, the report by Nuuly highlights the importance of considering the resale value of luxury items before making a purchase. With the secondary market for luxury goods bigger than ever, and one in three American luxury consumers already buying or selling on a resale platform, it's clear that the resale market is an important factor to consider when investing in luxury goods.
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