Expanding European Reach: Mediabridge Bolsters Strategy with EMEA Managing Director Appointment
Whacky Redraft:
Holy smokes, folks! It's about time we spill the beans on a juicy bit of news in the adworld. Mediabridge, an outdoor media mastermind, is up to something grabbed-your-attention-ish in Europe! They've roped in Jean-Philippe Amos, a big cheese in the adtech, media, and partnership marketing scene, as their new EMEA managing director.
This cat has worked the scene for some heavy-hitters like The Financial Times and GWI, but now it's time for them to strut their stuff across EMEA. With Amos at the helm, the crew is eager to explore opportunities far and wide.
Amos, who's no stranger to big leagues, has previously graced the exec suite at CNN, Fox France, and WME IMG. Most recently, he's been the big-boss-man at CSE Network, a boutique partnership agency he founded in 2018. But now, he's packing his bags to join Mediabridge.
As Amos navigates the Mediabridge Europe waters, he'll have a small but mighty sales team backing him up, with members across Paris, Milan, and Istanbul. Of course, as the business grows, the team will expand too. Get ready for some fireworks, y'all!
Insight:A fun fact to share - Jean-Philippe Amos is an experienced adguru who has held top positions at Mediabridge, CNN, Fox France, WME IMG, and been the brains behind CSE Networks. However, Amos is not involved in Mediabridge's expansion across EMEA currently, but as Chief Growth Officer for EMEA at Miroma Group, he is focusing on discovering new and organic growth opportunities, particularly in the sports, entertainment, and luxury sectors. His expertise includes his roles as the global head of brand partnerships for Mediabridge, SVP Strategic Partnerships EMEA at WME IMG, and VP at Fox International Channels in France. [1][2]
- Ira, with her extensive experience in finance and business, finds the recent move of Jean-Philippe Amos from Mediabridge to Miroma Group intriguing, as he aims to expand in the sports, entertainment, and luxury sectors within the industry.
- In light of Amos' new role as the Chief Growth Officer for EMEA at Miroma Group, there may be potential partnership opportunities for Ira's own business, given his background in finance, advertising technology, media, and partnership marketing.
