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EU Launches 'E-cars' Initiative for Affordable Electric Vehicles

EU's 'E-cars' initiative aims to make electric vehicles more affordable. Major manufacturers back the plan to boost sustainable mobility.

In this image there are car logos on the car.
In this image there are car logos on the car.

EU Launches 'E-cars' Initiative for Affordable Electric Vehicles

Ursula von der Leyen, the President of the European Commission, has unveiled a new initiative for affordable electric cars. Dubbed 'E-cars', this category aims to cater to Europeans seeking budget-friendly, eco-friendly vehicles. The announcement was made on 10 September.

Von der Leyen adopted the name 'E-car' proposed by Stellantis, highlighting the European, environmental, and economical aspects of these vehicles. The initiative seeks to address the challenge of affordability in electric cars, with many Europeans struggling to purchase the currently available, often expensive models.

The EU's plan includes regulatory incentives such as lower taxes and relaxed requirements for these smaller, more affordable electric vehicles. Several European car manufacturers have backed this move, seeing it as a step towards meeting climate goals and providing accessible mobility options.

The new 'E-car' category is set to offer Europeans more affordable electric vehicle options. With the support of major car manufacturers and regulatory incentives, this initiative aims to accelerate the transition to sustainable mobility.

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