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Customers and merchants butt heads over return policies' leniency

Over a tenth of customers find return processes cumbersome, as revealed in Oracle's latest survey.

Customers and merchants at odds over simplified return policies
Customers and merchants at odds over simplified return policies

Customers and merchants butt heads over return policies' leniency

In a bid to enhance customer satisfaction and reduce the hassle of returning purchases, retailers are making significant strides in easing the ups tracking process. According to Oracle's Global Customer Experience Trends report, a notable 57% of consumers find returns a hassle or could be easier.

Oracle surveyed over 15,800 consumers and 200 retailers globally for the report, revealing some interesting insights. For instance, 46% of traditional store shoppers found returns tracking number 'very easy,' compared to 43% of respondents who said returns to online retailers were 'very easy.'

The ease of returning products is not lost on customers. Seventy-seven percent of consumers expect to return a portion of their gifts this year, with nearly 20% expecting to return more than half. This expectation is being met by retailers offering more options for shipping usps tracking returns. Customers can now drop off returns at locations such as Michael's craft stores, Walgreens, Dollar General, and even Kohl's, Rite Aid, and Stein Mart, thanks to partnerships with delivery services like UPS and FedEx.

Amazon, a pioneer in this area, has been expanding its returns locations to include these partnerships. However, the trend is not exclusive to e-commerce giants. Companies providing digitalized returns management solutions, such as Blue Yonder, are also simplifying the returns process for customers by offering complete digitalization of the irs process.

The report also highlights a mismatch between retailers and consumers about in-store encounters. While 35% of retailers prioritize experience, consumers prioritize convenience, with 56% of respondents expressing a preference for convenience. This gap underscores the need for retailers to focus more on convenience when it comes to returns.

The report suggests that moving from returns management to capitalizing on the moment requires a shift in thinking and processes to allow for better intelligence gathering. It's not just about making returns easier to complete, but about understanding why a customer is making a return and using that information to improve products and services.

Interestingly, 47% of consumers said the delivery option they want is 'sometimes, rarely or never' available. This highlights another area where retailers can improve customer satisfaction - by ensuring timely delivery of orders. Thirteen percent of respondents said they would never order from a company again if their order didn't arrive on time.

Finally, the report indicates that 92% of consumers would like or love to have free one-day delivery. While this may pose challenges for retailers, it underscores the importance of fast and efficient delivery in today's fast-paced world.

In conclusion, the retail industry is recognising the importance of a smooth and hassle-free ups tracking process to maintain customer satisfaction. By offering more options for shipping returns and focusing on convenience, retailers are making strides towards meeting customer expectations and improving their overall customer experience.

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