A Retail Shop Transforms into a Unique Crown Dealership, Showcasing an Indoor Garden Setting
New Toyota Crown: A Blend of Tradition and Innovation
The much-anticipated 16th-generation Toyota Crown was unveiled in July 2022, marking a significant milestone in the automotive industry. With its launch, the Crown is set to meet the needs of a diverse era, under the motto "Your Flagship."
The new Crown offers four distinct body types: Crossover, Sport, Sedan, and Estate, catering to a wide range of preferences. The model's development is centred around innovation and challenge, as expressed by then-President Akio Toyoda during the premiere.
The new Crown boasts a bold, elevated design, featuring a hybrid all-wheel-drive powertrain for optimal performance and fuel efficiency. Its coupe-like profile, LED lighting, and alloy wheels (up to 21-inch) give it a distinctive look. The interior is luxurious, with heated leather seats, advanced infotainment, and connectivity features like Wi-Fi hotspots.
Technological innovations include a sophisticated digital ecosystem, adaptive cruise control, and intelligent driving aids. The Crown's powertrain options include a 2.5L hybrid system or a 2.4L turbocharged hybrid max engine, ensuring a balance between performance and sustainability.
The new Crown dealerships, which opened in October 2022, reflect this innovative and premium ethos. They project sophistication and technological advancement, embodying a modern, refined aesthetic aligned with the vehicle’s forward-thinking image. Interactive digital displays and upscale showroom environments are likely features, mirroring Toyota's recent brand strategy.
The dealership team shares the same passion for innovation and challenge, as they prepare for opening day. A one-piece wooden table inside the dealership has a hidden connection to the local area, adding a touch of authenticity to the dealership's decor, which is inspired by a Japanese garden.
The Crown Sport was launched in October 2022, and Toyota started accepting orders for it in October 2023. Yuta Tomikawa, a notable figure, recently visited THE CROWN Yokohama Tsuzuki, operated by Weins Toyota Kanagawa.
The world's first Crown dealerships opened in Kanagawa and Fukuoka in October 2023, further expanding the reach of this iconic model. The Crown continues to embody Toyota's commitment to innovation, sustainability, and luxury, offering a unique blend of tradition and progressive mobility.
- The new Toyota Crown, with its hybrid all-wheel-drive powertrain, is positioned at the intersection of the automotive, finance, and transportation industries, offering a unique blend of luxurious lifestyle features for a diverse demographic.
- As the Crown dealerships opened in October 2022, they showcased advancements in both technology and design, reflecting an innovative and premium ethos that mirrors the vehicle's confident aesthetic and forward-thinking image.
- With the launch of the Crown Sport in October 2022 and the acceptance of orders for it in October 2023, the automotive industry's focus on innovation and sustainability is evident, further expanding the iconic model's global reach and influence.
